DAY 1: TUESDAY, FEBRUARY 23

 ** CENTRAL EUROPEAN TIME **

16.00 - 16.30 - WELCOME & OPENING CEREMONY

More than ceremonial, we'll detail how WineFuture2021 will be run and unveil the entertainment that will occur in breaks and between sessions. We'll provide practical tips on how best to enjoy WF2021, to submit your questions and comments, proper use of the simultaneous translation option, and how to watch sessions on demand. Wines of Portugal's Frederico Falcão will join your hosts in welcoming you and will detail how the pandemic and the economic recession have affected his country's wine industry along with showcasing applied solutions now being implemented in Portugal.

Presented by: WINES OF PORTUGAL

Speakers:
Pancho Campo (ES) - CEO, Chrand Events USA / Founder & Co-Organizer of Wine Future 2021
Frederico Falcão (PT) - President, Wines of Portugal
David Furer (US) - Founder, DF Consults / Host & Co-Organizer, Wine Future 2021
Giulia Pussini (IT) - International Marketing Manager, Consortium Conegliano Valdobbiadene Prosecco Superiore DOCG

16.30 - 16.45 - KEYNOTE SPEECH 1: FRANCIS FORD COPPOLA

The internationally renowned filmmaker reflects on the past twelve months in a way that only a legendary storyteller like he can do in recalling how the important moments and movements of 2020 affected him both as a winemaker and world citizen. Speaking with optimism for the future while sharing his unique insights, he'll extend to you an invitation to join him in a refreshing movement of kindness and equality for all.

Presented by: CALIFORNIA WINES

16.45 - 17.30 - SESSION 1: THE IMPACTS OF COVID-19

What is the current status of the Covid-19 pandemic and its effects upon the world of wine from the vineyard to the consumer? Which methods are being applied to minimize viral exposure and transmission at the workplace and with customers? What are repercussions for olfactory analysis, everyday tasting and enjoyment, and what are practical methods of addressing these problems? What is the status of vaccination processes with a look to its impact on an approximate return to a certain normality?

Presented by: THE AMERICAN COLLEGE IN SPAIN

Speakers:
Simon Gane (GB) - Rhinologist, Royal National Throat Nose Ear Hospital
Elvis García (ES) - Doctor of Public Health, Harvard T.H. Chan School of Public Health

Moderator: Laura Catena (AR) - Managing Director, Catena Wines

17.30 - 18.15 - SESSION 2: ECONOMICS & FINANCES IN CHALLENGING TIMES

One of the major effects of the pandemic are the economic and financial impacts on different markets, sales loss at all levels, reduction of sales of wines and ancillary revenue streams, tariffs, structural implications of adapting to the pandemic, staff reductions, institutional and governmental financial assistance, and consolidations are some of the topics to be covered.

Presented by: THE WINE ECONOMIST

Speakers: 
Carina Gous (ZA) - Marketing and Sales Executive, Kleine Zalze Wines
Stephen Rannekleiv (US) - Executive Director, Food & Agribusiness Research, Rabobank
Eugenio Pomarici (IT) - Professor of Agricultural Economics, University of Padova

Moderator: Mike Veseth (US) - Editor, The Wine Economist

18.15 - 18.30 - BREAK: DAN REALLY LIKES WINE WITH ERNIE ELS

18.30 - 19.15 - SESSION 3: REVIEWING & REVERSING DISCRIMINATION

The ongoing struggle for gender parity, the recent emergence of Black Lives Matter, the expanding demands for a living wage, and other social movements are rising around the world. How do different wine producing countries respond to identifying and improving these human rights by inculcating social benefits, cultural sensitivities, and improved working conditions? This session will identify these problems while showing successful initiatives in overcoming these in the wine industry.

Presented by: WINE UNIFY

Speakers:
Leticia Chacón-Rodríguez (US) - Winery Manager & Winemaker, University of California - Davis
Selena Cuffe (US) -  Founder, Heritage Link Brands / President, SodexoMAGIC
Alicia Towns Franken (US) - Director, Wine Unify

Presenter: David Furer (US) - Founder, DF Consults / Host & Co-Organizer, Wine Future 2021

19.15 - 20.00 - SESSION 4: EXPECTING THE UNEXPECTED

The novelty of the worldwide Covid-19 pandemic has awoken in many wine businesses the need for skilled situational analysis though other challenges--fires, droughts, blockades, Brexit, and South Africa's national prohibition--exist intermittently or are a singular result of a country's unique circumstances. And while the world's economies are reeling from these crises another stock market crash is overdue. Learn how these issues may impact your business and to strategize so as to minimize their repercussions.

Presented by: PIX

Speakers: 
Manuel Louzada (CL) - CEO, Almaviva
Mike Ratcliffe (ZA) - Co-Founder, Vilafonté / Chairman, Stellenbosch Wine Routes

Moderator: Robert Joseph (GB) - Editor, The Wine Thinker


20.00 - 20.15 - KEYNOTE SPEECH 2: MANUEL BUTLER 

UN WORLD TOURISM ORGANIZATION INTERNATIONAL WINE TRAVEL & TOURISM

With Covid-19 bringing global tourism to a standstill, millions of people have turned to national travel experiences. Destinations worldwide are grappling to survive this period of relative hibernation while planning for the greater reopening of tourism. The time is right to keep advancing towards a more economically, social and environmentally sustainable tourism model. Gastronomy and wine tourism together represent an opportunity to revitalize and diversify tourism, promote local and sustainable economic development, and involve these varying professional sectors to bring new uses to the primary tourism sector.

Presented by: UNITED NATIONS WORLD TOURISM ORGANIZATION

Moderator: David Furer (US) - Founder, DF Consults / Host & Co-Organizer, Wine Future 2021